Facebook has been under fire for chasing dollars rather than ‘likes’, Marc Pritchard is sainted for trashing the “content crap trap” and every day another news story breaks on the ease of inadvertently attaching a brand’s content to racist, sexist or violent images—all in the (often automated) name of reaching ‘ever more accurate’ eyeballs for ‘ever decreasing’ CPMs.

By Adweek | Image sourced via Adweek | January 12, 2018